Karl Lagerfeld is doing “masstige”. It has been confirmed (after many rumours) that Macy’s is launching a new initiative that will rotate one-off designer capsule collections every two months, starting late next year. Monsieur Lagerfeld is taking part in the collaboration which is something he hasn’t done in over six years, and demonstrates his determination to branch into the world of lower price points.
Macy’s CEO Terry Lundgren said “Karl Lagerfeld holds a unique place in the world of fashion, an icon who is the ultimate modernist. Through the decades, his style and vision have marked the history of design. It is a tremendous honor to bring his inimitable perspective to our fashion customer.”