May 13, 2012

Comic Couture: Fashion meets Marvel!

marvel fashion
Because I didn’t have a schedule fit to attend Mercedes-Benz Fashion Week Australia 2012, I thought my reviews of the Fashion Week weren’t going to be worth putting on the blog.

That is, until Romance Was Born¬†unveiled their Spring/Summer collection in collaboration with MARVEL. (Yes, I’m a comic nerd). As the show that kicked off Australia’s Fashion Week, this collaboration couldn’t have been any more ballsy. Romance Was Born sent their superhero-splashed models out against a paper-pop up set worthy of The Avengers. The collection – “Berserkergang” (a state of unbeatable warrior power) – rocked a graphic artist appeal and even incorporated Jack Kirby’s famous dot technique and the process of CMYK (Cyan Magenta Yellow Key) printing.

One half of Romance Was Born, Anna Plunkett, said, “having access to such incredible graphic archives has been so exciting. The MARVEL group has been really supportive in helping us reach our creative vision. It’s been a terrific process seeing the collection come to life, and a real privilege to work with such an incredible respected and creative company!”

marvel fashion
(Photography c/o Lucas Dawson – www.lucasdawson.com. Edited by me.)

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