Emporio Armani has the right idea using Megan Fox as the ready-to-wear label’s spokesmodel. She emulates the brand’s demographic; the extremely glamorous girl-next-door. There really isn’t much I could suggest from an advertising perspective.
With that said, the reason they are this week’s Fashion Spot (“ads re-imagined“), is down to the lack of great advertising on the accessories side of things. When there is such potential in a product, investing in extraenous advertising is almost guaranteed to elevate a brand further.
Another Friday, another designer ad re-imagined for Fashion Spot! This week, the ad alteration goes to Hermès (p: air-mezz). Simply put? When accessories are your bread and butter, make sure they stand out. Nothing beats the class of their high fashion French luxury.
This has to be my favourite Fashion Spot yet. I adore Lolita Lempicka, and since I hadn’t done a fragrance edition of Fashion Spot yet, thought it would be a great start. In the words of the creators, it is:
Fresh, Sweet Oriental, Vanilla. Created in 1997, Lolita Lempicka is a refreshing, oriental, woody fragrance. A fragrance of contrasts; baroque and contemporary, curvaceous and strong, enclosed in an apple shaped bottle. With a liquorice accord comprising of aniseed, violet, vanilla and praline with a floral oriental harmony of ivy, iris, amarena, tonka bean, vetiver, and musk. Lolita Lempicka is elegant and voluptuous.
The kind of images that evokes for me is something extremely sensual yet unaware. A powerful, innocent sex appeal, hence the ad. Hope you enjoy, gorgeous guys and dolls!
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Roberto Cavalli - Click to Enlarge!
does Italian glamour
with an edge. When Brigitte Bardot
helped launch his career in the Seventies, his aesthetic was sold as interesting, dark flamboyance
. When I think of the talented designer’s best pieces, I see texture
, movement and sexuality that I have attempted to portray in the ad above.
Thank you for all your wonderful feedback for Fashion Spot thus far! It is definitely a highlight of my blogging week. As a gift, I give you Roberto Cavalli – in denim on denim – riding a Segway in Cannes this past week. Homeslice is 70.
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Much like the Fashion Spot I posted yesterday, this Korean Dazed & Confused cover – photographed by Ji Yang Kim – is both iconic, colour-savvy and unique. We have the ethereal Hyoni Kang captured behind the focus line of “Smart“; a refreshing chance to the cover norm.
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