harrods magazine ipad
While I believe most women love a good “before and after” shot, the experience is heightened when you’re at the helm of the final result. Trouble is, we’re not all blessed with the genius of Pat McGrath.

With this in mind, Harrods have integrated a fabulous Make-Up Studio into their iPad app which allows you to play with cosmetics from some of their best luxury lines; Chanel, Tom Ford, et al. As a recent iPad convert (meaning I have been downloading everything I can get my paws on), this app gets a glamorous five stars from me. Unlike the “makeover studio” games that have been around for years, this app uses real cosmetics in real colours and allows you to control how much or little of each product you use as you ‘paint’ by hand.

Because the Make-Up Studio is something of an ‘easter egg’ in their free Magazine app, there is also a large range of fashion and beauty spreads to inspire you; all entangled in interactive content and behind-the-scenes footage.

Even more exciting? A fashionable birdy tells me “The Style Studio” is coming shortly. I’ll keep you posted!

harrods magazine ipad
harrods magazine ipad
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A Train Vogue Italia
I’m kind of geeking out over this. I have been riding the Underground for roughly 14 years and have always dreamed of styling a shoot on one. Well, Vogue Italia is apparently one step ahead as their latest cover – and accompanying photo shoot – was shot on an old school New York subway train (likely to be the “R11“, a prototype for the Second Avenue line that has been over sixty years in the making).

And it’s gorgeous. (Hello, Raquel Zimmermann!) The subterranean story was shot by Steven Meisel and styled by Carlyne Cerf de Dudzeele, with make-up by Pat McGrath and set design by Mary Howard.

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Steven Meisel Linda Evangelista
I am so, so impressed with the way W Magazine have been thinking outside of the box in regards to their content. In what is probably the most innovative use of a fashion spread I can recall from W, their November issue features nine ads scattered throughout the pages that are completely phony.

For example, in “Lavex-les bien” (above), Edward Enninful chose to style the iconic Linda Evangelista in a ‘classic’ shampoo ad. With each ‘ad’ lensed by Steven Meisel, the overwhelming cheese-factor of each photograph is pulled off beautifully and expertly.
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Pat McGrath

Make-up by Pat McGrath

Hold on to your Forever 21 hauls, Youtubers. Make-up tutorials just got serious.

While the phenomenon of beauty gurus and how-to tutorials have gained popularity mostly through the bedrooms of teenage girls, the popular and time-crunching hobby of females worldwide has just turned very professional.

CoverGirl Global Creative Design Director and the indubitabous Queen of Make-up, Pat McGrath, has decided to team up with the gorgeous Jessica Stam to shoot “major how-to videos” for CoverGirl. Yesterday, @COVERGIRL, @Jess_Stam, and @patmcgrathreal engaged in a Twitter love fest, also hinting that the collaboration will expand beyond how-to videos.

Smart move, CoverGirl.

Freja Beha Erichsen Iselin Steiro Steven Meisel Vogue Italia November 2010
Vogue Italia’s November cover models are – respectively – Freja Beha Erichsen and Iselin Steiro, this time at the lens of Steven Meisel. The Pat McGrath and Guido Palau-made beauties are clad in Marmot, Roberto Cavalli, laced gloves from Todd Lynn, leather garters from Erro and boots by Ann Demeulemeester. That is an impressive roundup for stylist Karl Templer.